Consumer Goods

The Key Decisions That Made Sara Blakely Successful

Jan 26, 2026

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19 min read

The Key Decisions That Made Sara Blakely Successful

This article breaks down how Sara Blakely, founder of Spanx, turned $5,000 in savings, a simple pantyhose hack, and relentless intuition into a billion-dollar, bootstrapped brand that teaches founders to rethink failure, funding, and product intuition.

David Franklin

Media

The Decisions That Made Sir Richard Branson Successful

Jan 22, 2026

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32 min read

The Decisions That Made Sir Richard Branson Successful

This article is a practical breakdown of Richard Branson’s biggest inflection points, decisions, and mental models, written for founders and investors who want concrete, reusable lessons on risk, branding, and building enduring companies.

David Franklin

Consumer Goods

The Key Decisions That Made Kylie Jenner Successful

Jan 12, 2026

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30 min read

The Key Decisions That Made Kylie Jenner Successful

This article is a deep dive into Kylie Jenner’s journey and unpacks takeaways for founders to apply in their own business. In particular the article explores how she built, scaled, and sold Kylie Cosmetics using audience-first strategy, intentional scarcity, and perfectly timed partnerships.

David Franklin

Consumer Goods

The Key Decisions That Made Sir James Dyson Successful

Dec 15, 2025

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24 min read

The Key Decisions That Made Sir James Dyson Successful

This article uncovers the key lessons, pivotal decisions, and business strategies that shaped James Dyson’s journey from thousands of failures to industry-defining innovation: essentials every founder, entrepreneur, and investor should know.

David Franklin

Consumer Goods

The Key Decisions That Made Ben Francis Successful

Dec 8, 2025

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22 min read

The Key Decisions That Made Ben Francis Successful

This article highlights the key business lessons founders and investors can learn from Ben Francis, Gymshark’s founder, including his most important career inflection points, leadership decisions, and long-term strategies that transformed Gymshark into a global brand.

David Franklin

Consumer Goods

The Key Decisions That Made Howard Schultz Successful

Dec 1, 2025

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19 min read

The Key Decisions That Made Howard Schultz Successful

This article uncovers the pivotal decisions and business lessons from Howard Schultz’s journey building Starbucks. It shares takeaways for founders, entrepreneurs, and investors seeking insights into leadership, employee culture, and tools to grow your company.

David Franklin

Consumer Goods

The Key Decisions That Made Michael Dubin Successful

Nov 24, 2025

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26 min read

The Key Decisions That Made Michael Dubin Successful

This article shares actionable business lessons for founders and entrepreneurs through the five inflection moments that define Michael Dubin's journey as the Dollar Shave Club founder.

David Franklin

Consumer Goods

The Key Decisions That Made Sara Blakely Successful

The Decisions That Made Sir Richard Branson Successful

The Key Decisions That Made Kylie Jenner Successful

The Key Decisions That Made Sir James Dyson Successful

The Key Decisions That Made Ben Francis Successful

The Key Decisions That Made Howard Schultz Successful

The Key Decisions That Made Michael Dubin Successful

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